Design for Pinterest with Yala

Pinterest is every DIY-er’s dream. Loaded with recipes, how-to-graphics, crafts, inspirational quotes, beautiful images, and all-around inspiration, Pinterest is a creative’s paradise. You might be thinking; without a creative business, why should I spend any time on Pinterest? Well, you don’t need a “creative” brand that only attracts craft bloggers and travel photographers. In 2018, […]

Facebook Ads with Yala

Facebook is the biggest social media platform in the world. Nearly every person or brand is represented and whether you like it or not, a Facebook presence is normalized and necessary for any modern marketing or social media strategy. However, with continuous updates, Facebook isn’t making it easy for business owners to get in front […]

Make an Announcement with Yala

So you have an announcement to make. You need to tell as many people as possible! Maybe you opened a new store location, released a new product, or launched a new website. Or, you updated your phone number, hired a new employee, or have an upcoming event. The possibilities are endless. What better way to […]

How to make video ads that go viral

Video ads aren’t always easy to make. They take time to brainstorm, money to produce, and even more, coin to push it into advertising campaigns. All this hard work is worth it when your video attracts tons of views – right? Your hope is that this video will be shared across networks, rack up some […]

Work can be art, if we care.

Updating the way we think about work. Work by Taylor Lahey We sometimes think that if circumstances were different, we’d have more potential. We sometimes think that our potential is capped because of our boss, or because of the stuff around us that we just can’t change. We sometimes feel like our work environment is permeated by […]

The practical guide to doing your own PR.

Don by The Fox And King I’ll explain PR with a parable: when two people are introduced, they’ll most often kick off with a casual conversation: Where are you from? What do you like to do? Where did you go to college? Who do you know here? What they’re really doing, is probing to find a […]

Weird

Illustration by Rogie King There’s a difference between being smart and being wise. Do you do things professionally and according to convention? Do you think ahead? Do you mostly make sound decisions? Can you synthesize information quickly and integrate it? If so, that’s great. You are probably smart. You need to be smart to be a […]